Beauty photography as performance. Live editorial shooting with audience participation, immersive backstage with professional models, and a photography exhibition.

Beauty Unfiltered: A Live Shooting Experience

Beauty photography becomes performance! 
Beauty Unfiltered is an exclusive event conceived and directed by Desme, a photographer specialized in beauty and advertising.

The set opens to the public. Light is studied in real time, the subject takes shape before the eyes of the audience, every shot is born from a living dialogue between technique, emotion and beauty. 

A unique opportunity to discover what lies behind an editorial image: attention to details, the relationship between photographer and subject, the fine line between fashion, beauty and visual art. 
And for those who wish, the chance to cross that line and become a model!

THE EVENT WILL TAKE PLACE OVER TWO DAYS:

May 16 - 2:00 PM / 8:00 PM 
An interactive day open to the public. An image consultant and three makeup artists will join Desme on set for emotional and editorial live shootings. 
The audience is not simply a spectator: they are invited to step in front of the lens and become part of the creative process!

Participating in the May 16 event:

• Image consultant (color analysis and facial shape): Marisol G Tornatora
• Makeup artists: Giusy Cozzolino, Tatiana De Santis, Giorgia Ronci

May 17 - 2:00 PM / 8:00 PM 
An immersive backstage experience! Professional models are prepared through makeup, hairstyling and artistic direction, and photographed live. 
The audience witnesses every stage of the creative process, from concept to final image, in an exclusive and unfiltered behind-the-scenes setting.

Participating in the May 17 event:

• Hairstylist: Sabia Casciato, Giulia Di Filippantonio, Valery Roncari
• Makeup artists: Alessandra Amici, Chiara Bonelli, Sará Cannavò, Denise Roncari, Giorgia Ronci

Throughout the entire event, the walls of the venue will be adorned by "THE TEXTURE CODE", an author's photography exhibition by Desme. 
Original prints exploring cosmetic textures through an artistic and unexpected gaze, embracing the author's vision. 
What we usually touch without noticing becomes subject, protagonist, work of art. What lies behind the cosmetic products we use in our everyday lives?

LOCATION: 
Casa dei Cocci, Piazza Orazio Giustiniani 4, Rome -  May 16 & 17, 2026